Every venture starts
with a question.

Building a startup is a practice of paying attention. To a problem that keeps coming up. To what people actually do. To the small detail that changes how you see the whole thing.

Startup Field Notes is a notebook for that work: ideas worth exploring, decisions worth remembering, and lessons worth writing down.

Notice something. Try something. Write it down.

Follow the questions and experiments in the main notebook, with room for ideas to grow.